As recently as five years ago, major business publications were printing articles predicting the demise of online shopping stores. Some experts thought that e-commerce was a trend, something that would die down in time. How useful could internet vendors be, especially for goods like clothing, shoes and jewelry, which people wish to see, touch or try on before they create a purchase?
The continuing success of business to consumer online retailers like Amazon and eBay have proven that e-commerce will be here to stay and will continue steadily to grow. It's a secure bet that online shopping is only going to increase in popularity as more and more individuals be determined by the Internet for his or her everyday needs. As an example, consider the total amount of money that Americans have now been spending each Cyber Monday. Cyber Monday is the Internet's reply to Black Friday, the post-Thanksgiving shopping blowout. In 2011, American consumers spent a massive $1.25 billion, a 22% increase from the previous year's total.
More people are willing to invest money online for a number of reasons. After several years of development, e-commerce has evolved into a a secure and reliable method to purchase and sell products. Not just that, consumers prefer to purchase from online shopping stores, because they have access to a lot more than what can be obtained locally and by comparing online retailers they are able to have it at the very best price.
Well established online retailers such as for example Amazon and Buy.com have now been riding the e-commerce trend and raking in profits for years. Other major retailers which have a huge offline presence such as for example Best Buy and Macy's have also been expanding their online presence. Fortunately you don't have to be a major business in order to build an online store. In reality, countless small businesses have already made the move online and many more are doing it each day.
There are a few businesses that already have a brick and mortar store in an area community. They wish to reach customers beyond their borders to improve profits for the business. Building an online store is an ideal way to complete this. Additionally, there are a amount of people who sell exclusively online, which saves a lot of expenses such as for example renting a shop and hiring salespeople. A lot of small businesses got their start through e-commerce and continue to be very successful. There's definitely undoubtedly online shopping stores are likely to be around for a long time.
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